Creativity is often associated with artistic ability, but in the world of PR and communications, it’s more about mindset and collaboration. It’s about thinking differently, solving problems in innovative ways, and embracing fresh perspectives. So… what are the barriers to creativity in PR, and how can we overcome them? Here are some of the biggest tips, according to Kirsty Visman and Mel Loy, on getting ahead of the game.

In the fast-paced world of communication, we often don’t have the luxury of developing a full-blown communications plan for every message we send. But if you want your communication to be effective without spending hours crafting it, we have three key questions you should ask before you begin. These questions will help you cut through the noise, engage your audience, and ensure your message actually lands.

What is a personal brand, and why do you need it? Your personal brand isn’t just a buzzword—it’s your professional reputation, and in today’s digital world, it’s built online before you even meet someone. Recruiters, clients, and industry peers Google you before they call you. So, what are they finding? A strong personal brand helps you stand out, build credibility, and future-proof your career. So if you’re ready to build your brand, you can start here.

Artificial Intelligence (AI) seems to be the topic on everyone’s tongue at the moment. However, even with most trends focusing on AI, adoption still remains relatively slow. Which is why many businesses and leaders are looking for ways to increase AI adoption, and this is where we can help with six top tips on how to embed AI in your workplace.

Whether it's staffing a school tuckshop or running community events, the question remains: how do we get more people to pitch in? So, to answer this, we got our behavioural science hats on to give you some practical ways to inspire action and build a stronger sense of community from the people you’re aiming to influence - and we’ve used a school tuckshop volunteer scenario to give you some real-life examples.

Posting on LinkedIn can be daunting - even if it’s just on your personal page. Not to mention the time and energy it takes to try and grow a presence on LinkedIn. Luckily, we’ve got good news on that front because with some consistent effort and a few key tactics, you can pretty quickly stand out and build an engaged audience. So, get moving with these five tips to ensure your content gets seen… and hopefully, interacted with! 

Over the past 100 episodes of Less Chatter, More Matter, we've had the privilege of speaking with some incredible guests who shared their unique perspectives and invaluable expertise in communication. As we celebrate this milestone, we’re reflecting on the top 10 lessons that have stayed with us—and how they’ve influenced the way we think about communication.

In a world where feedback is critical but attention spans are short, are we surveying people too much? Survey fatigue is real—and not just for employees. If you’re facing low response rates or disengaged audiences, it’s time to explore more creative ways to gather meaningful feedback. Here are five fresh approaches to consider.

Strategic internal communication is more than sending emails, posting on intranet sites, or coordinating announcements. It's about aligning communication with business objectives to deliver measurable outcomes. So, we’ve identified some of the biggest barriers for internal comms to become strategic, and then, we’ve given you the tools and insights on how to address them. 

We’ve decided to do Mel’s Version™ - a collation of the top 2024 things across the board, such as Dymocks' book of the year and Macquarie Dictionary’s word of the year, alongside Mel’s. So, if you’re ready to see what 2024 brought to both the world of Mel and the rest of the universe, here is our list.

2024 has been a whirlwind, and 2025 is shaping up to be just as transformative! From AI advancements and ESG expectations to polarisation in the workplace and cybersecurity challenges, communicators have a lot to prepare for. Which is why we’ve collated our top 2025 communications trends to stay across, and how to address them, right here.

Inclusive communication is about ensuring the messages we craft are accessible to all, regardless of ability. This isn't just a moral imperative—it's good business sense. Which is why we asked Matisse Hamel-Nelis, an award-winning communicator, accessibility practitioner & advocate, speaker, educator, and consultant, to give us her top tips on why inclusive comms is important, and how you can achieve it.

If you’ve ever found yourself wondering why others don’t see the value in communications, chances are, it’s because sometimes we fail to demonstrate that value effectively. This is where measurement and reporting come in. Here’s why reporting and measuring matters and, more importantly, how to make them work for you.

How engaged are your employees when you’re in a townhall or after you send a comms? From overly lengthy emails to confusing jargon, our latest blog post dives into ways you're scaring your employees off from reading your comms —and, more importantly, how to fix them!

Election season is a high-stakes, high-pressure period for communications professionals - regardless of the country, state or region. With all of that in mind, it’s important to look into exactly what makes election communications so distinctive, alongside the lessons they hold for other areas of comms, and the trends shaping today’s political landscape.

If the thought of speaking in front of others makes you break out in a cold sweat, you're not alone. But here's the good news: public speaking is not an inborn trait, reserved for the few who are naturally charismatic. It's a skill that anyone can learn and hone, and mastering it can unlock doors in your career that you might never have thought possible so… read on to learn how great public speaking can transform your career.

Does this scenario sound familiar? You’re a communications professional supporting a CEO or other C-suite executives, but the challenge is, they’re not listening to your advice. Every time they speak, their messages are vague, high-level, and out of touch with their audience. It’s starting to show in employee feedback, and engagement is taking a hit. So, let’s dive into six practical strategies to bridge the gap between the C-suite and the rest of the organisation.

Imagine you could get someone to change their mind or even take action, simply by tweaking a single word. No need to imagine because it's true - which is why we’ve collated three key ways you can use language to not only influence a person’s action, but to make your comms more persuasive overall.

In today’s rapidly shifting landscape, change is not just a one-off event; it's a continuous process embedded deeply into organisational culture. This shift calls for change managers, communicators, project managers, and team leaders to adapt, learn, and specialise more than ever. Here, we explore some of the most significant developments in change management and discuss how professionals can thrive in this evolving field.

Podcasts are growing fast, with over 546 million listeners globally. They’re perfect for reaching on-the-go audiences and connecting with key demographics like Gen Z and Millennials. Whether you want to elevate your content, stand out in a crowded market, or build deeper connections with your listeners, podcasts offer a unique advantage: which is why we've collated why you should add one to your channel mix!