Data is, and always has been, everywhere. In varying forms, yes, but with the continuing evolution of the digital age - data has become commonplace in literally everything we do. So much so, that we often don’t realise what does or doesn’t constitute data, even as communications professionals. So, with that in mind, we’ve collated the top three things you need to know about data to stay ahead of the crowd.

Today, we're diving into the exciting world of improv. You might wonder, what does improv (improvisational comedy) have to do with communications? Great question! Improv is a fantastic tool for honing the ability to think quickly and speak coherently on the spot—an invaluable communication skill which is why we’re teaching you all about how it could help your communications.

Up until the 1980s, most people couldn’t read or write. So… how, you ask, did they communicate? Well, through talking - or more specifically - through storytelling. Stories that rewired how the brain reacts to hearing a story, ultimately causing it to be more engaged! Which is why it’s important to use storytelling in your corporate communications. And we’ll tell you how!

As the end of the financial year approaches in Australia, businesses are gearing up for a hectic time! While finance teams are crunching numbers and planning AGMs, communication teams are simultaneously playing a crucial role in ensuring a smooth EOFY. This is why we’ve put together a quick guide on how to navigate this busy period in ways that work for everyone, right here.

Did you know that, in order to achieve maximum accessibility and readability of your content in Australia, you should be writing content to the reading level of a 12-to-14 year old? In fact, the ability to distil complex ideas and data into clear, understandable messages is a skill that many strive for but few master. Luckily for you, we’ve got some tips to help you do exactly that.

Many professionals are tasked with communicating change within their organisation; whether they’re comms pros or not. And crafting effective messaging is crucial to getting change across the line. So, we’ve shared the top tips for writing impactful change messages that resonate with your audience and inspire action… without the jargon.

Whether you're trying to pitch an idea to your team or engage your audience, grabbing the attention of your audience is the key way to making sure you’re cutting through the noise of social media, distractions and shortened attention spans. Which is why we’ve got 5 ways you can help your audience not only remember what it is you’re trying to convey, but have them resonate with it as well.

With so many negative things happening in the media, the news, and all over our social feeds - it’s a wonder how anyone can communicate things in a positive manner these days. However, we have some hints and tips on how to do exactly that, right here.

Remember that your EVP needs to be more than just words - it must reflect the reality of working at your company which is why authenticity is key. You want it to be memorable! Which is why we’ve got the 6 steps to creating, communicating and embedding it in your business - right here.

If you’ve heard of the acronym ‘EVP’, or you know about the Employee Value Proposition - then you’re most likely going to love this blog, because we run you through exactly what an EVP encompasses, what it can do for a business and why you need it!

Thought leadership is essentially today’s jargon for getting experts in your company to talk on trends, impacts and issues in your industry, business or around the world. That’s why we’ve gone into the what, why and how of thought leadership alongside how you can leverage it effectively in your communication strategy.

No matter what part of comms you specialise in, you’ll most likely be across the three big governing laws that you need to adhere to. Because regardless of what comms you do, these laws are all around us and they influence how we act, how we communicate and why. But, there’s no harm in having a further look into all three and what you need to be mindful of and why!

We’re here to help you improve your communication with your teams to make it more effective. We recently chatted with Prina Shah, a leadership and culture coach and host of the Ways to Change the Workplace podcast. Prina shared her framework for leadership communication, which is a practical tool comprising five levels of leadership comms.

If a crisis occurred at your business today, would you know what communication actions you would need to take to protect your brand? If not, we have the five key steps to managing a crisis efficiently with comms.

As we anticipate the implementation of the right to disconnect legislation in Australia, organisations must learn from the rest of the world with the legislation already in place by proactively addressing its implications for internal communication. These simple three steps can help businesses navigate this change smoothly, ultimately fostering a healthier work-life balance for employees.

Establishing a strong, trusted and recognised brand with your customers is the key to longevity and a thriving reputation. Which is why we’ve put together how you can set a great brand for a great first impression.

Scenario planning allows an organisation to identify where they should prepare best-practice communications for when - not if - a crisis occurs. It means that a business is able to get an idea of what could happen, and what should happen if those things do occur… which is why we have a quick five-step guide on getting your crisis comms ready through scenario planning!

Being a great communicator is more than the ability to write good copy. And being a great communicator isn’t limited to people working in strategic communications, public relations, or marketing - everyone has the ability to communicate effectively! So if you’ve got a learning mindset and want some tips to help you improve your communication, whether you work in comms or not, we’ve got you covered. Here are five ways you can improve your communication skills.

Effective corporate communication is the lifeblood of any successful organisation. It goes beyond the exchange of information and plays a pivotal role in shaping organisational culture, employee morale, and overall business success. That’s why we’ve deep-dived into the key reasons why we think that corporate communication is so important… with a reference or two, of course!

Being a communications professional means we can spend a lot of time showcasing what we do and why it’s important, and the other half actually doing it. So what if we could give you some easy tips on demonstrating your value so you could focus more on the doing? Read on to learn all about how.